Sometimes taking your business to the next level requires a leap of faith. Today’s guest, public relations firm owner Rosie Mattio, took such a leap when she became one of the first publicists in the rapidly growing Cannabis industry.
Rosie explains how she was able to take her business, RMPR, from being a PR firm that specializes in specialty foods and lifestyle clients to include the Cannabis industry. She also shares her thoughts how to stand out in a crowded field, when somebody should look at hiring a publicist and the importance of influencer marketing trends.
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About Our Guest
RMPR is a full -service, boutique, public relations firm specializing in technology, food, startup, and lifestyle clients. As one of the first publicists in the rapidly growing Cannabis industry, RMPR has also established itself as the premier agency for Cannabis businesses throughout the country.
Over the past 12 years, RMPR has worked with brands to maximize coverage for products and initiatives. By working with the individual clients, RMPR developed programs to gain exposure on the national, local, regional and digital levels, and has successfully placed products and programs in high profile media including: Today Show, New York Times, The Wall Street Journal, High Times, Merry Jane, Cannabis Now, DOPE, Time, Bloomberg, Food + Wine, SHAPE, SELF, Women’s Health, InStyle, TIME Magazine, Forbes, and USA Today.
From placing new products in top consumer publications, launching startups, to planning large scale events, RMPR has worked with brands to create and execute public relations strategies while forging relationships with top-tier members of the media.
Based in New York City, Rosie Mattio maintains clients throughout the country and works with the individual clients to identify their key objectives and walks them through the entire public relations process.
An avid runner, and mother of four, Rosie Mattio is always up for an exciting project and challenge and welcomes the opportunity to meet with your team.
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