Stefanie LaHart is the founder of BoomTown Marketing and is a social media marketing specialist and social media security expert. She teaches businesses and entrepreneurs how to use social media without leaving the back door open to potential issues.
On this episode Stefanie talks about how she made the pivot from building websites to marketing and social media and how she works with businesses and entrepreneurs to help them become aware of ways they are putting themselves in danger through social media sharing. Stefanie discusses how we can potentially put ourselves in harm’s way by oversharing too much about our lives in many different ways. Stefanie talks about competing in the Social Engineering Capture The Flag competition at DEFCON. Stefanie tells us about the TraDigital Talk Show podcast she co-hosts. It’s the crossroads of where traditional PR and digital marketing meet and each episode features a topic approached from both sides and how to use both traditional PR and digital marketing in your business.
Today’s episode is sponsored by:
About Our Guest
Stefanie LaHart empowers business owners to build the empire of their dreams. An expert on the art of becoming an entrepreneur in the golden age of social media, Stefanie is the founder of BoomTown Marketing, connecting passion driven businesses with their ideal customers. Helping hundreds of businesses to launch their online presence, Stefanie creates digital conversations that convert to real-world customers. Stefanie also tours as a speaker, taking to stages across the country to educate the public with better awareness of social media best practices, algorithms, and protection against social engineering. Most recently, she has been on stage sharing her message at Fincon and Podfest Multimedia Expo as well as competing in Social Engineering Capture The Flag competition at DEFCON.
This past year, Stefanie launched The TraDigital Talk Podcast, a show that explores the crossroads between traditional PR and new media digital marketing to help businesses and entrepreneurs make the most of their marketing budget.
Stefanie LaHart believes a healthy mind follows a healthy body. She supports groups that work to end animal cruelty and is a vegan lifestyle advocate. She works out daily and is an avid marathon runner completing over 25 races to date.
Stefanie volunteers to support, Drive By Do Gooders, the Los Angeles based charity that helps people on Skid Row by supplying them with water, food and shelter.